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All essays.

The full archive. Sorted by date, no algorithm, no engagement score: just the things I wanted to say, in the order they came to me.

24.02 2026
№ 29

API Compliance Digital Product Software Development

Don't Add AI to Your Products. Rethink Them from Scratch.

Adding a chatbot isn't enough. If half the interactions are going to flow through AI agents, you have to rethink software, APIs, trust, and compliance.

8′ reading time

1,580 words

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23.02 2026
№ 26

Communication Consulting AI Work

The Luxury of Saying I Don't Know

Saying "I don't know" looks like weakness, but it's often the most competent move. A story about consulting, AI, and the value of pausing before answering.

7′ reading time

1,400 words

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22.02 2026
№ 25

IT Consulting AI Work Leadership

What AI Doesn't Know About My Craft

I asked a model to write a perfect proposal. I deleted it: it was missing the most important thing—the part written nowhere.

8′ reading time

1,650 words

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21.02 2026
№ 24

Attention Digital Services Act Digital Regulation Social Media

Europe Says Enough: Your Brain Is Not a KPI

The DSA targets TikTok's infinite scroll and the "autopilot" of attention. Meanwhile in the U.S., Meta goes on trial. Design becomes politics.

9′ reading time

1,960 words

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21.02 2026
№ 23

Digitalisation SME Product Management Digital Transformation

Signs of a Digitalisation Project Headed for a Stall

Five early signs that often precede failure: an absent sponsor, vague goals, confused decisions, an imposed stack, and useless KPIs.

6′ reading time

1,310 words

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20.02 2026
№ 22

Training AI Work Universities

Three Minutes vs. a Year: Universities and AI Out of Sync

A three-minute demo replicated a year-long university project. A reflection on time, skills, and the risk that education becomes irrelevant.

10′ reading time

2,000 words

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18.02 2026
№ 21

Compliance Cybersecurity Digital Law Software Development

Software Is a Product. Now What?

From 9 December 2026, the new EU Product Liability Directive treats software as a product. What changes for roadmaps, contracts, releases, and open source.

10′ reading time

2,150 words

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15.02 2026
№ 20

Content SEO Technology UX

The Site Without a Site: A New Way to Think About the Web

Discover how to design websites built for bots, improving user experience and ranking. Reflections on SEO and clear content.

18′ reading time

3,700 words

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14.02 2026
№ 19

AI Claude Code Development Product

How GenAI Permanently Changed Our Relationship with Digital Products

Building a custom CMS is now faster than picking an off-the-shelf one: in 25 minutes with AI I turned my Astro blog into a dynamic, secure, intuitive system. Zero friction, full control.

1,180 words

Who Controls What AI Agents Produce?

There's a question that has been turning in my head for weeks—the kind that arrives at eleven at night when you're going back over everything that was produced during the day. The question is simple, almost banal: how do we govern what we can no longer read?

8′ reading time

1,790 words

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85 essays total · 5 featured on the home ← Home